Pacific Bicycle Company is an indendently owned shop that sells bicycles and snowboards and rents snowboards and skis. Its employees also can repair bicycles, skis and snowboards. Pacific specializes in a variety of bikes including road, mountain, comfort and children's bikes from brands such as Specialized, Cannondale, Electra, Redline and Giant. Snowboards and accessories for sale include products from Burton, 5150, Dakine, Powderrom and Ripzone. This shop also organizes group bike rides for mountain biking or road cycling.